Tabor Academy
Website Strategy & Delivery
Tabor Academy needed a digital presence that matched the bold spirit of its coastal campus. I partnered with their team to shape content strategy and ensure their new site served multiple audiences while staying aligned with enrollment goals. Through close collaboration with the designer and client, we delivered an award-winning website that captured both function and personality.
- Project Manager
- UX Strategy
- Creative Consultant
01
A school by the sea, with a story to tell
Tabor Academy wasn’t just looking for a new website. They were ready to reintroduce themselves. With a bold academic reputation and a campus nestled along the Massachusetts coast, they wanted a digital presence that reflected both their excellence and their energy.
They needed a homepage that spoke to multiple audiences without feeling cluttered. A navigation system that made exploration intuitive. And a platform that empowered their internal team to manage and evolve content over time.
02
Turning vision into strategy
Through working sessions and planning conversations, we prioritized the content that needed to shine, academic life, campus culture, admissions pathways, and structured it in a way that would be both inviting and actionable.
As design concepts took shape, I served as a collaborative link between the client and our creative team. My role was not to direct the design, but to strengthen alignment between message and visuals, ensuring the final product felt cohesive, intentional, and true to the school’s story.
03
A site that made waves
The result was a beautifully modern, mission-driven website that captured the spirit of Tabor Academy. More than just functional, it felt like an extension of the school itself, bold, thoughtful, and forward-looking.
Even more exciting? The site went on to win industry recognition, celebrated for both its design and user experience. A well-deserved nod to the collaboration that brought it to life.
